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Thu - Dec 13, 2007 : 03:47 pm
amazed
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Microsoft Takes On Microsoft
Oh, man...  Where do I even begin this post?  And from which angle?  How about I just start typing and figure it out when I'm done....  Yeah, that's what I'll do.

I just finished reading this Microsoft article which explains, using no uncertain terms, how to get "IT Management" to see the "value" in upgrading to Microsoft Vista.

It is more apparent to me now than ever (and will probably continue to rise) that Microsoft is as much a programming company as it is a Llama distributor.  If I had a video of me shaking me head in disbelief, I'd post it.

MICROSOFT IS A MARKETING COMPANY.  PERIOD.

If you read the article to which I refer, you'll notice that they are now taking on themselves.  It seems that Windows XP is now Vista's greatest competitor.

In order to sell more of Vista, they have to make XP seem like the crap of the earth.

The gist of the article (written by Microsoft themselves) is that in order to sell Vista, the focus must be maintained on security.  Well, I ask you this:

If security is the main focus, and a couple of years ago, the development focus on XP was security (as written in a memo by Bill Gates himself), then basically, selling Vista must take the stance against Microsoft's own policies of a couple of years ago.

Or, in other words,

Microsoft must proclaim XP's insecurity in order to sell Vista.

Yes, the world has changed in the last few years, but not to the tune of a corporation forking out hundreds of thousands of dollars to upgrade all their XP machines to Vista.

If you're going to change due to security, the right thing to do is research all your options, and if you're honest with yourself, and with security being the forefront issue, you'll soon find that Linux or even OS X is *far* more secure than Windows will ever be.

I just find it laughable that Windows now has to compete with itself to keep revenues up.
Comment by numerodix on Dec. 14, 2007 @ 07:30 am
Impossible! If Microsoft is a marketing company, what new category are we going to create for Apple?
Comment by PoeticIntensity on Dec. 14, 2007 @ 01:02 pm
Apple?  Well, personally I don't know much about apple, but if we're comparing apples to apples, then I'd say Apple is more of a development company than Microsoft, but still has to incorporate a large amount of its resources to marketing.  And what do you mean, "new category"?  Marketing is definitely not a new category to business.